מסע למידה לאמסטרדם

29 במאי - 3 ביוני 2022


כ"ח באייר – ד' בסיון תשפ"ב


٢٨ شوال - ٥ ذو القعدة ١٤٤٣

לוח זמנים

Local Government Delegation to Amsterdam

Thursday, June 2

Meredith Glaser
Social Housing
Pepijn Bakker
Concluding Session
Departure to Schiphol
Departure to TLV

Wednesday, June 1

South & Center group

North Group​

Urban Sustainability Tour
Cornelia Dinca
Green roofs Tour
Jesse Jorg
Group Time & Lunch
Group Time & Lunch
Rooftop Revolution
Eastern Docklands Tour
Group Time @Club Attelier

Tuesday, May 31

South & Center group

North Group​

Urban Renewal & Placemaking Tour (Amsterdam Nieuw-West)
Mara Lin Visser
Urban Renewal & Placemaking Tour (Amsterdam Noord & Zuidost)
Jeroen Beekmans
Group Time
Group Time
Alumni fun activity
Group dinner in a local restaurant
 Free time

Monday, May 30

Amsterdam Urban Planning
Errik Buursink
Group Time
Amsterdam Night Life
& The Night Mayor
Mirik Milan
Johan Cruijff ArenA Tour
Maurits van Hövell
Group Time & Dinner
Night Life Tour
Aron Friedman, Arne van Terphoven & Victor van der Ven

Sunday, May 29

06:10 – Departure from TLV
10:15 – Arrival in Schiphol
12:00 –  Luggage drop off
Lunch & Opening Session
City Quest:
Mobility Game in 6 Groups
Ministry of Interior DG
Group Time

חומרי למידה

To Do List - לפני הטיסה

שבוע לפני:

תעודת קורונה - לוודא שיש ולהדפיס תעודת קורונה באנגלית

דרכון - לוודא שיש דרכון בתוקף + להביא צילום מודפס

אנגלית - להתאמן על שריר האנגלית, קישורים רלבנטיים אפשר למצוא ב קישורים לחיזוק האנגלית

אריזה - למצוא מזוודה מספיק גדולה 😊

הסעה - הרשמה להסעה לשדה התעופה מהצפון והדרום. קישור להרשמה

חשוב מאוד! לקרוא את החומרים באתר כדי למקסם את הערך של המסע

ערב לפני הטיסה:

צ'ק אין – יש לעשות צ'ק אין, פרטי הכרטיסים נשלחו במייל. מצורף קישור (פרטי טיסה בתחתית העמוד)

מסכה - לוודא שיש לכם מסכה לטיסה הלוך וחזור

אריזה – יש לארוז מזוודה עד 23 ק"ג ותיק גב שילווה אתכם לאורך כל המסע. כדאי לשים ערכת בגדים אחת, ציוד אישי קל בתיק הקטן שעולה למטוס, למקרה ויהיה עיכוב בהגעה של המזוודה הגדולה.

ציוד נדרש - ליום הראשון צריך להביא: מחברת מסע, מים, ציוד נוחות למטוס (קיבלתם בערכה), ג'קט להתחמם במקרה הצורך ותג למי שלקח איתו.

דרכון - לא לשכוח להכניס דרכון לתיק!!!

כסף - לשיקולכם. כל הארוחות משולמות.

הצהרת בריאות - אין צורך

ביום הטיסה:

ביגוד והנעלה - בגדים ונעליים נוחות ליום הראשון (טיסה והליכה)

הגעה לשדה התעופה - מי שמגיע עצמאית, יש להגיע עד השעה 3:00 לפנות בוקר בין שבת לראשון לשדה התעופה"בן גוריון" לטרמינל 3. מי שמגיע בהסעה, יש לחכות בתחנה בזמן כדי לא לעכב את הקבוצה
(יציאה מבאר שבע בשעה 1:00 יציאה מקרית שמונה בשעה 24:30).

בבקשה לא לאחר, יש להגיע בזמן, עד 3:00 כולנו בשדה התעופה!

בידוק בטחוני – באחריות אישית, מי שמגיע לשדה התעופה מתבקש לעשות בידוק בטחוני ולהפקיד את המזוודה באופן עצמאי (מי שצריך עזרה, תמיד מוזמן לדבר איתנו)

נקודת מפגש בדיוטי פרי – בשעה 5:15 ניפגש כולנו התכנסות במזרקה בדיוטי פריי ונעלה למטוס ביחד.


אוכל משביע יהיה לאורך כל המסע (לאוכלי כשר ולא כשר) מי שזקוק לתוספות או דברים מיוחדים מוזמן להביא איתו. בכל מקרה מוזמנים לפנות אלינו ונחשוב בשמחה על מענים מתאימים.

טיסת אל על מספר LY-337, המראה בשעה 6:10 מטרמינל 3 נתב"ג

יום שני | 30.05

Developing Amsterdam: past, present and future of urban development (09:00-10:30)

אתר אינטרנט:

Errik Buursink/ Municipality of Amsterdam

Chief urban planner and advisor / Department of Spatial Planning

Amsterdan night Life & The Night Mayor (13:30-14:30)

אתר אינטרנט:

מאמר רקע:

Mirik Milan / VibeLab

Partner at VibeLab | Global night mayor advocate | Nightlife consultant
Mirik Milan (1981) is the former Amsterdam Night Mayor / Nachtburgemeester responsible for launching the independent night mayor role which liaises directly with the municipality of Amsterdam. His work helped create similar government positions in over 45 other global cities. Elected in 2012, Milan worked directly with the nightlife economy in Amsterdam. While night mayor, 24-hour venue permits were granted and crime around Amsterdam's Rembrandtplein was reduced. Milan's work was replicated in places like London with Mayor Sadiq Khan's 2016 appointment of "night czar," Amy Lamé (2016), and New York's Ariel Palitz in 2018.

Johan Cruijff ArenA (15:45-17:45)

אתר אינטרנט:

מאמר רקע:

Maurits van Hövell

Consultant Mobility & Environment at Johan Cruijff ArenA

Manager Smart Mobility with experience in Traffic Management. Bringing public and private partners together to collaborate on innovation projects. Seeking consensus on complex urban and mobility challenges in the region of the Metropolitan area of Amsterdam. Strong human resources professional with a Master of Science (MSc) focused in Transport Infrastructure and Logistics from the Technical University of Delft.

Huib Pasman

Innovation Director at Johan Cruijff Arena

R&D management for military, industrial and consumer products.
Managing Innovations and Co-Creation. Designing Architectures for Data Driven Business Operations. Transforming Business Models with Internet of Things (IoT). Managing new business development in the field of information and communication technology, focusing on creation of competitive edge for end customers with special focus on wireless IP services. Driving innovation of products and business models through smart application of technology focusing on creation of new markets.

About the Johan Cruijff Arena

We are the home base of Ajax and the Dutch national team. An iconic location for events and concerts. Unforgettable experiences happen in the Johan Cruijff ArenA. But we are more than just a stadium.

The Johan Cruijff ArenA is an international leader in sustainability and fan experience. We make the difference by performing at the highest level. We push the boundaries of progress by designing, testing and implementing innovative solutions. We work with partners who, like us, want to be innovative and distinctive. Together we create an optimal visitor experience and ensure a positive impact on our environment and society.

The Johan Cruijff ArenA facilitates the most high-profile football matches, the most spectacular concerts and the most attractive business events. We are proud of this. It is also why, as a stadium, we want to be the best when it comes to fan experience, mobility, safety, sustainability, facility management and digitization. We believe that innovation makes all the difference. Our ambition is to be a state-of-the-art stadium now and in the future.

We have a clear vision: as one of the most sustainable and innovative stadiums in the world, we want to make a positive impact on our environment. Social responsibility is an important core value for the Johan Cruijff ArenA.

With our digital solutions for mobility, safety, inclusion and sustainability, we are one of the drivers of development in the Amsterdam Southeast area. We contribute to the development of smart cities, such as Amsterdam. The Johan Cruijff ArenA and its environment form a living lab. Here, public and private organizations join forces to achieve economic progress. Together we are bringing smart innovation to the next level and contributing to the inclusive, smart society.

Amsterdam Night Culture Tour (20:00-22:30)

A Nocturnal History of Freedom, Progressive thinking and Cultural Exchange – a city tour through the Centre, past all the landmarks that defined what is arguably the world’s most progressive nightlife and night culture.


Aron Friedman, Arne van Terphoven, Victor van der Ven

For the last two decades, Aron Friedman has been playing an active role in Amsterdam nightlife as a journalist, copywriter, teacher, artist and promoter. He has co-written books like Mary Go Wild – 25 Years of Dance Music in the Netherlands (2013), Awakenings (2016) and Celebrate Life(2017). Aron has worked for magazines like VICE, ResidentAdvisor and 3VOOR12. He has also contributed to Amsterdam’s groundbreaking Night Vision policy document. As a DJ and rave promoter, he gets to give the Dutch crowds their weekly dose of quality house and techno.

There are few who can give a more informed and passionate account of the impact Amsterdam night culture has on the city and the rest of the world.

Arne van Terphoven is a Dutch music journalist, writer and publisher. He has written several books, including This Is My Church (2015) and Multigroove (2018). His book Mary Go Wild – 25 Years of Dance Music (2013) won the Pop Media Award, Holland’s most prestigious award in music journalism. Co-written with some of Holland’s leading music journalists, the release of Mary Go Wild was a landmark in Amsterdam night culture. It also kick started Arne’s cultural platform, which now includes the publishing house Mary Go Wild, a record/book-store with the same name, and Our House, the world’s first museum dedicated to dance music.

Arne is our go-to man for a passionate talk about the history of Amsterdam night culture and dance music.

Victor van der Ven has won his spurs as a DJ, producer and promoter in Amsterdam’s bustling club scene of the ‘90s, ‘00s and ‘10s. He further deepened his expertise of night culture with an MA in Cultural Studies, also becoming an academic chronicler of Amsterdam nightlife. Nowadays, Victor is a figurehead at the Amsterdam Electronic Music Academy (AEMA), a two-year course at the Conservatory of Amsterdam completely dedicated to electronic music producers. He teaches Electronic Music History and Culture at the AEMA.

Victor is a most eloquent and knowledgeable guide, who loves talking about the history and the cultural framework of Amsterdam nightlife.

יום שלישי | 31.05

קבוצת המסע - צפון

Urban Renewal & Placmaking Tour (09:00-15:00)

אתר אינטרנט:

Jeroen Beekmans

Pop Up City Co-founder and Managing Partner

Jeroen Beekmans (1985) is co-founder of the Amsterdam based Golfstromen, an agency for urban development. He’s also one of the founders of Pop-Up City, an online magazine about the city of the future. Between 2010 and 2016, Golfstromen researched gentrification in Amsterdam-Noord – the phenomenon where undervalued neighborhoods face an inflow of wealthier urban dwellers that push aside the older inhabitants and upgrade the level of facilities. To discuss the gentrification, Golfstromen launched Gentrification Battlefield, an ironic, fictive videogame where gentrification is shown as a battle between the old and new inhabitants. The trailer of the game was shown at MoMA, New York, in 2011. In 2016, a crowd mapping-project followed. The citizens of New York and Toronto were asked to draw their own, subjective frontline of gentrification in their city. Combining the maps, heatmaps were made that show an appealing image of the development of several areas.

About Pop Up City

Pop up City is an agency for urban transformation. We explore the ideas that shape the city of tomorrow and help governments, non-profits and enterprises act on them. From buildings to neighborhoods, we create places that are livable, inclusive and sustainable. Our insights are advantageous and thought-provoking, forming the basis for trend research, consultancy, publications and strategic urban development.

קבוצת המסע - דרום ומרכז

Community Intervention – Sustainability, Art & Social Justice (09:30-14:30)

אתר אינטרנט:

Roel Schoenmakers & Mara Lin Visser

Roel Schoenmakers is one of the initiators of Cascoland, an internationally operating network of artists, designers, architects and performers that focuses on the design and activation of public space and wants to contribute to an ecologically and socially more sustainable society. Currently working with the Cascoland Van Deyssel project in co-creation on the future of the Van Deysselbuurt in Amsterdam West.

Mara Lin Visser is a freelance visual anthropologist and filmmaker based in Amsterdam working for Cascoland and other urban development agencies in Amsterdam.

About Cascoland

Cascoland is an international network of designers, visual artists, performers and academics based in Amsterdam.

Cascoland projects are initiated by Fiona de Bell and Roel Schoenmakers and executed with multi-disciplinary teams of creatives. They are aimed at the development of an ecological and social sustainable society, locally and globally. Cascoland projects/interventions/artworks are tools to be used by participants and audiences rather than artworks to be exhibited. Cascoland interventions aim to challenge and change perceptions and create awareness, not only within communities of participants and audiences, but with planners, designers, organizations and authorities as well.

Cascoland promotes a sustainable use of spaces, skills and resources, empowerment of communities and implementation of innovative social & lo-tek solutions addressing local needs. Our projects aim at bottom-up development and shared ownership of public spaces and a re-valuation of the commons through new democratic experiments based on an intrinsic knowledge of the past.


09:30 – Gathering at Cascoland, Start with coffee and tea 
10:00 – Introduction Cascoland and working method + explanation exercise
10:30 – Tour in the neighborhood, focus on greenery and public space + food photos exercise
11:30 – Mapping plants in the public space
12:00 – Lunch and reflection
12:30 – Get plant in neighborhood + reflexive question
12:45 – Introduction recipes – divide in 3 groups
13:00 – Start with pickling: mixing recipes
14:30 – End

יום רביעי | 01.06

קבוצת המסע - צפון

Sustainability - Green Roofs Tour (09:00-12:00)

אתר אינטרנט:

Jesse Jorg

Founder of We the City & Creative Director RAUM

I have been an urban explorer ever since I could ride a bike and in all those years I’ve only become more enthusiastic about the creative side of urban development.
I studied Communication, Urban Geography and International Urban Cultures with minors in both entrepreneurship and urban engineering. In short, I know a thing or two about urban development, especially when it comes to tackling urban challenges by implementing creative solutions.
I started at Creative City Lab where talented graduates got the opportunity to develop concepts to improve urban sustainability. After that, I was selected as high potential to be a trainee for the city of Amsterdam and got the opportunity to spread my wings and work for several departments. My next move led me to Bangkok, where I worked for Stream Photo Asia as an educational coordinator and curator of the photo festival partly formed by the World Press Photo exhibition. When I returned home to my beloved Amsterdam, I worked for the city of Amsterdam and shortly after became the project leader of Voor je Buurt, a crowdfunding platform for neighborhood initiatives.

Now, I consider myself an Urban Creative and work as a freelancer at We The City. I write for popupcity, give presentations and set up urban projects.

About We The City

The city is complex, constantly evolving and therefore never finished. The city makes us humble.

We are a team of creatives, designers and producers who work at the intersection of concept development and urbanism. Our strength is based on creativity, the ability to ‘read’ the city and our collaborative mindset. With a can-do attitude, we turn ideas into reality. Always in collaboration, with the various users of the city in mind.

We create ripple effects. We turn anonymous spaces into vibrant places. We make habitats more human and more natural. We shape future connections and collaborations. Sometimes it doesn’t go as planned and we adjust, collectively. We operate with our ears and eyes wide open, constantly thinking of ways to change the city for the better.

We The People. We The City.

The Eastern Docklands Urban Renewal Tour (14:30-17:30)

Guided by professional architects from architecturetours.nl

The history of the dockland area dates back to the seventeenth century, often referred to as the “Dutch Golden Age”, a time of expansion and increasing wealth, of international trade and overseas traveling.

In the 1970s, the docklands were abandoned by the shipping companies and the decay of the Eastern Docklands started. The Eastern Docklands were then taken over by artists, squatters and city nomads, living in old buses, caravans, tents, huts and dens. Thousands of them created a large alternative community in the docklands. Most of the squatters left in the 1980s, when redevelopment of the area started, but many artists and houseboat dwellers have remained. The time of the squatters community has definitely influenced the present atmosphere in the Eastern Docklands.

After many years of planning and discussions, the municipality started redeveloping the Eastern Docklands. Following the concept of the compact city, it decided to build with an extraordinary high density of 100 dwellings per hectare for 18.000 people. The high density was also necessary because of the huge investment in preparing the land for buildings and the infrastructure such as bridges, roads and public transport.

The city council also wanted to stimulate private housing and luxury rented houses, hoping to prevent the exodus of higher income groups, so mixing of market and social sectors soon became the new policy.

The new living area has now its own shape, style and atmosphere, without losing its historical traits, offering an excellent example of how you can mix past with present.

Eastern Docklands walking tour program

Duration: 3 hours

 Amsterdam’s Eastern Docklands are internationally regarded as one of the prime examples of inner city dock redevelopment. This former harbor area has been transformed into an extremely pleasant and comfortable residential area with high quality houses and apartments, shared public space and pleasing waterfronts. Pedestrians and cyclists are given prominence in this area leading to a very successful sustainable residential area.

Highlights of the tour will include:

Introduction into the historical and ongoing development of Amsterdam and the relation to its waterfront, including how squatters positively influenced the plans by saving historic buildings and who high density housing was achieved in combination with high quality of life for the residents.

Music Building: Impressive concert hall combined with jazz club designed by renowned Danish firm 3XN. The design features a public plaza on the waterfront and was the first public building to be built on the previously industrial waterfront.

Merchants Quay: This former harbor island with a row of old warehouses has been partially re-used and redeveloped into offices commercial and cultural facilities. New apartment buildings have been built in close proximity to or even on top of the original structures and a new bridge even passes through one of the monuments!

Java-island: This former harbor island was redeveloped with new canals and modern canal houses, large blocks with landscaped communal gardens and a wide range of dwelling types.

KNSM Eiland: Interesting mix of redeveloped old harbor buildings and large scale modern city blocks,  Including the spectacular "Pireaus" building by Hans Kollhoff. Old harbor buildings have been transformed into a variety of communal housing blocks.

Borneo / Sporenburg: Attractive low-rise high density city district built on former harbor peninsulas according to a ground breaking master plan by West 8 with many new housing typologies, parking solutions as well as spectacular buildings and bridges. On street parking is minimized and provides residents (and young families) with a very comfortable environment in the city. Due to improved water quality the harbors are now also a popular spot for swimming and other water activities.

Funen Park: A quiet living oasis built on the edge of the docklands next to one of Netherlands's busiest train lines. This neighborhood is designed as the first inner city completely car-free communal park land with custom made landscaping elements and a variety of innovative apartment buildings. The entire park is public used by residents as a shared garden with play facilities and outdoor gatherings.

Lloyd hotel: This former immigration hotel has been transformed into a 1 to 5 star hotel and cultural embassy through an innovative interior design by MVRDV (Optional interior tour to be confirmed).

Rietland Park: This transportation node with train, underground trams and car tunnel has through clever design been transformed into a public park with sport facilities and diverse greenery promoting biodiversity.

קבוצת המסע - דרום ומרכז

Urban Renewal & Sustainability Tour (09:00-12:30)

אתר אינטרנט:

Cornelia Dinca

Founder – Sustainable Amsterdam & International Liaison for Amsterdam Smart City

As an engineer, urban planner and the founder of Sustainable Amsterdam, I am passionate about sharing knowledge on sustainable urban development. I am a natural networker who fosters collaboration between individuals, organizations and governments by showcasing Amsterdam-based approaches through lectures, experiential learning programs and consulting assignments.
As the International Liaison for Amsterdam Smart City where I connect international stakeholders to relevant smart city experts and projects the Amsterdam Metropolitan Region, facilitating knowledge transfer and supporting new collaboration opportunities.

About Sustainable Amsterdam

Sustainable Amsterdam is a boutique consultancy specialized in transferring Amsterdam’s best practices for sustainable, smart, and livable cities to local and international audiences. Sustainable Amsterdam helps public and private organizations become more sustainable and resilient. We’re a small team with a strong network capable of connecting you to the most innovative policies, projects and people in Amsterdam. Our programs have transferred best practices and inspired students, municipal leaders, and sustainability advocates around the world.

Sustainable Amsterdam Study Tour with focus on smart & climate-proof city best practices and innovations

Meeting point: Circl Pavillion at Amsterdam Zuid Station (Gustav Mahlerplein 1B, 1082 MS Amsterdam) – Accessible my tram, bus and metro 


  •  9:00 – 9:45 Welcome and introduction to tour. Walking tour around Zuidas Station Area with focus on smart and climate-adaptive innovations.
  •  9:45 – 10:45 Transfer by Metro to the Pijp neighbourhood. Walking tour of the Pijp with focus on climate-adaptive transformation of public space & citizen participation.
  • 10:45 – 11:30 Transfer by tram and walking tour of Funenpark neighbourhood; Amsterdam’s leading example of car-free area and "sponge city" public space design. 
  • 11:30 – 12:15 Transfer by tram and walking tour of Marineterrein Amsterdam Living Lab.
  • 12:15 – 12:30 Finish tour on Marineterrein which is ~10min bus ride or ~15min walk from Central Station.  

Blue-Green Roofs – The RESILIO Project (14:30-17:30)

אתר אינטרנט:

Rosanne Nieuwesteeg

Communication advisor

After my research master Urban Studies, I gained a number of years of communication experience at a communication agency and I now want to fully commit myself to a greener world at Rooftop! I am interested in urban development and especially sustainable behavioural change. 

Within Rooftop I mainly work on the RESILIO project, in which a total of 10,000m2 of blue-green roofs is being installed. The blue layer refers to the water reservoir under the green layer, which holds or discharges the water via a smart valve (based on weather forecasts). Together with 10 parties, including the municipality of Amsterdam, housing corporations, knowledge institutions such as the AUAS, the VU and technical parties, we are working together on the implementation of this project. Rooftop is mainly concerned with communication and resident participation within the project. We want to involve and inform tenants and private roof owners as well as possible.  

In addition, I am involved in the internal and external communication of Rooftop, such as writing newsletters, online communication, internal project management and of course the organization and communication of our Rooftop Symposium.


Heavy rain and record-breaking heatwaves. Our cities have much to endure. To absorb all this rain water and keep our city cool, we need more green in the city. But space in the city is scarce. That is why a number of unused roofs in Amsterdam have been transformed into amazing green spots. The RESILIO project has taken 12,683 m2 of rooftop space and turned it into smart blue-green roofs. With this project, four different building complexes in Amsterdam neighborhoods acquired smart blue-green roofs – as well as the Tropenmuseum! Smart blue-green roofs can retain excess rainwater and provide a place to nature, adding biodiversity and creating a future-proof city at the same time!

RESILIO is an acronym for Resilience nEtwork of Smart Innovative cLImate-adapative rOoftops’. The RESILIO project ran from 2018 until 2022 in collaboration between the municipality of Amsterdam, Waternet, MetroPolder Company, Rooftop Revolution, HvA, VU, Stadgenoot, de Alliantie and De Key. The project was co-financed by the European Regional Development Fund through the European Union’s Urban Innovative Actions Initiative. 

In March 2022, the RESILIO Final Report ‘A Rooftop Journey’ was released. This report presents the research results and final conclusions of the project.

יום חמישי | 02.06

Cycling for Mobility & Sustainability (09:30-12:00)

אתר אינטרנט:

Dr. Meredith Glaser

Director of Programs and Research Associate

Dr. Glaser is an urban mobility researcher and lecturer, based in the Netherlands since 2010. Her research focuses on policy innovation, knowledge transfer, and capacity building for accelerated implementation of sustainable transport goals. She has acquired nearly €1m in funding, and manages the academic output, technical advisory input, and partner engagement for European projects (CYCLEWALK and HANDSHAKE). Her research has been published in international peer-review journals. In addition to research, she teaches and co-directs the summer program Planning the Cycling City and co-developed the Coursera on-line course Unraveling the Cycling City. Dr. Glaser is originally from California and holds Master degrees in urban planning and public health from UC Berkeley. She received her PhD in urban planning from the University of Amsterdam.

About Urban Cycling Institute

Cycling is a simple means that connects to a wide range of very complex problems and challenges of contemporary cities. It is intertwined with many aspects of urban life in all its richness and complexity.

Academic attention for this has been very limited. A more structured approach is needed to map these complex relations, understand best practices and foster reciprocal learning between research and practice.

Urban Cycling Institute’s Mission:

  1. Taking a multidisciplinary approach to understanding the intricate web of causes and effects of urban cycling.
  2. Balancing a critical academic stance with a pragmatic practice-oriented approach of developing and disseminating knowledge
  3. Providing a fertile ground for sharing knowledge and learning about urban cycling on all levels of the academic curriculum

Social housing (13:00-14:30)

אתר אינטרנט:

Pepijn Bakker

Strategy Manager

As Strategy Manager I lead a team of 10 strategists that advise on the strategic course of Woningstichting Rochdale. For example, about where we build what type of homes, what rents we charge, how we give vulnerable tenants a place in the neighborhood and how we make our homes more sustainable. In addition, my team supports the organization in achieving those strategic objectives, with program management, or as we call it at Rochdale with 'rudderers'. Finally, Strategy makes many connections with 'outside', such as tenant representation, municipalities and other partners. In this way, we work on the conditions in which we as a social organization mean as much as possible for the city.

About Rochdale

Good and affordable housing, in strong neighborhoods, for people with a relatively low income. That's what Rochdale has stood for, for almost 120 years. Our playing field is the Amsterdam metropolitan area. There we rent out more than 38 thousand homes to about 80,000 residents.

Rochdale is 'on course'. We are highly motivated to make a strong contribution to solving the housing crisis we are in the midst of. Everyone has the right to a home, but for many people that right is far out of reach. The demand for affordable housing is much greater than the supply. And there's more to it than that. In some neighborhoods, the quality of life is under pressure. Moreover, the looming climate crisis requires major investments that can improve the sustainability of our homes. The challenges are great.

In 'On Course', our business strategy for the period up to 2026, we described the contribution Rochdale wants to make to tackling the problems of our time. Three ambitions are central:

1. Sufficient affordable housing

Everyone has the right to a suitable, affordable home. But the housing shortage is increasing. Helping to solve the housing crisis is our first priority. We are going to build more homes in the neighborhoods where we are already active, also for the middle incomes. If insufficient growth is possible here, we expand our working area. Now we are in Amsterdam, Diemen, Zaanstad, Purmerend and Landsmeer. We are seriously exploring the possibilities in Ouder-Amstel and Haarlemmermeer.

2. Strong neighborhoods

It shouldn't matter where you live or grow up. Everywhere you have to be able to participate fully in society. We do everything we can for strong neighborhoods, where you can live safely and pleasantly and everyone has access to good facilities.

3. Focused on the future

It shouldn't matter where you live or grow up. Everywhere you have to be able to participate fully in society. We do everything we can for strong neighborhoods, where you can live safely and pleasantly and everyone has access to good facilities.

חומרים ליום זה יעלו בהמשך